
Meet The Founder
John Henry Schneider
John Henry Schneider received his Aeronautical Engineering degree from University of Minnesota in 1941 and joined the Army Air Corps as a Captain. After leaving the military with the rank of Major, he was employed in the chemical industry as a cleaning and metal preparation specialist.
In 1951, John formed John Schneider & Associates, Inc, selling and distributing chemical products and equipment to industries involved in painting, black oxide, electroplating and anodizing.
In 1967, John introduced several of his own products under his Metalline Corporation label. Under John’s leadership, Metalline Corporation continued to grow by developing new specialized metal finishing formulations and setting up distributors across the U.S. JSA also expanded throughout the upper midwest, hiring and training salespeople to understand the technical aspects of the industry as well as the importance of customer relationships. Before his passing in 2009, John was able to see JSA become the largest full-service metal finishing supplier in the midwest.
Our Skills & Expertise
We’re looking for customers like you that are seeking knowledgeable and experienced partners more than suppliers simply providing products. Successful business outcomes have always been the focus at JSA since our founding in 1952.
We invest in consistent chemical, product and equipment training that has helped to make us exceptional metal finishing troubleshooters. Years of hands-on technical problem solving and involvement in new product development makes JSA a reliable choice for metal finishing solutions.

Debra Fahey
Joined team JSA in 1984

Jessica Dolezal
Joined team JSA in 2008

Renata Poetzl
Joined team JSA in 2014

Emma Tallmadge
Joined team JSA in 2021

Craig Stephan
Joined team JSA in 1984

Michael Lindemann
Joined team JSA in 1997

Jeff Smith
Joined team JSA in 2004

Benjamin Zweiban
Joined team JSA in 2020

Jack Smith
Joined team JSA in 2021

Luke Dunteman
Joined team JSA in 2022
Luke lives in Kansas City and provides technical sales and service to metal finishers in Missouri, Kansas and Northern Oklahoma. With a degree in Mechanical Engineering and a minor in Computer Science from Iowa State, Luke has the analytical and technical ability to troubleshoot problems and keep process lines running smoothly. Luke’s ability to learn quickly combined with his desire to help people make him a tremendous asset to the JSA team and his customers.
Steve Schneider
Joined team JSA in 1972

Mark Sheldon
Joined team JSA in 1989
We Solve Problems
All JSA salespeople are technically trained to solve all finishing related problems as well as administrative ones. Here is what you can expect from the JSA technical sales team:
- Knowledge
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- Thorough knowledge of the finishing process, frequent supplier product training, a strong understanding of both chemicals & equipment and a desire to help maximize productivity, train customers and trouble shoot problems
- Experience
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- Over 100 years of combined experience between the technical sales team; shared knowledge helps to resolve customer issues quickly and accurately
- Expertise
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- Expertise resulting from years of hands-on technical problem solving, involvement in new product
development and interaction with chemicals and equipment across the entire metal finishing industry
- Expertise resulting from years of hands-on technical problem solving, involvement in new product
- A Resource For All Your Finishing Questions
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- Work with over 200 suppliers to the finishing industry
- Networked with other distributors across the country
- Access to our supplier’s high tech laboratory facilities for troubleshooting
- Provide expertise in new turn-key metal finishing & electroplating process line installations
- Support & service all aspects of the finishing industry: anodizing, black oxide, chemical polishes, chromating of aluminum, chromating of zinc die castings, electroless plating, electroplating, parts washing, phosphating, Zirconium phosphate-free coatings